KESHET INTERNATIONAL SELLS MASTERS OF DANCE INTERNATIONALLY

Format deals announced in, Spain, Norway and Vietnam

Keshet International (KI) today announced sales for its talent show Masters of Dance, following the ratings success of the first series in Israel and ahead of MIPTV.

The first series of the competition show attracted an average audience share of 24% higher than the last dancing show to air in Israel, As a result of its success the format is being snapped up worldwide and Purpose Media has acquired two seasons of the show to air in Vietnam on HCM City Television (HTV) channel 3. Production on the show will begin in the summer and will broadcast in Autumn 2018.

In Norway, the format has been sold to public broadcaster NRK. Deals for the series have also been agreed in multiple territories including Poland with production company Rochstar and with EndemolShine in Spain.

A second series has been commissioned to air in Israel on Keshet’s own channel Keshet 12.

The 22 x 60’/90’ series, created by Keshet Broadcasting and produced by Tedy Productions, sees four renowned professional dance masters put everything on the line. In this thrilling high-stakes studio-based competition, every move they make in their fight to win could be their last! Already a smash hit in Israel, Masters of Dance takes the booming dance show trend to a brand new level, as four dance masters – established dancers, creators or choreographers whose talent and expertise has earned international acclaim – each take on the challenge of forming a new company of dancers to compete in a series of head-to-head battles.

Thousands audition, but only six dancers can be selected for each company before they enter the stunning Masters of Dance battle arena. Master vs master, company vs company, style vs style – it is each master’s decisions on music, choreography, costumes and dancers that will determine their company’s success in each battle. The dancers will give their all, but, after the audience has voted, it is the master who pays the price for failure… as the loser must eliminate one dancer, and companies with only two dancers left must close.

In the electrifying finale, the two remaining masters lead their prevailing dancers in an epic showdown – but when the stakes are this high, who will have what it takes to be crowned best dancer and who will become Master of Dance?

Keren Shahar, COO & President of Distribution for KI, says : “Masters of Dance has proved to be a great success in Israel, and it’s fantastic to see so much interest in it on a global scale. I am confident that we will see the format go into production in multiple territories in the upcoming months with the hopes that viewers in those territories will take the show to their hearts in the same way that Israeli viewers have.”

Visit the Keshet International stand R8.C9, Riviera 8, Palais Des Festivals, at MIPTV 9-12th April 2018.