Programme Overview
Description
In Deal With It! ordinary people, meeting someone for lunch/coffee or checking into a hotel, are identified by the show's team and asked to participate in a game for a chance to win a cash prize. All they have to do is… exactly what they're told. It could be weird, funny, or crazy, but they mustn’t lose their cool or quit, and – most importantly – they mustn’t be found out by the person they’re with.
Once the contestant has agreed to play the game, they are fitted with a hidden earpiece and mic and are sent back to their unsuspecting partner. From that moment on, the contestant is in the hands of our two witty hosts in the control room. Through the earpiece they tell the contestant to do bizarre, embarrassing, and unreasonable things.
As the contestant stumbles through the stressful situation, our comic hosts in the control room provide hilarious commentary. Players could find themselves quoting Shakespeare, dancing and singing on the table, even kissing total strangers…But if they want to win a prize, they'll just have to Deal With It!
Deal With It! is one of KI's most successful formats, having been sold into twenty-two territories to date - including multiple seasons airing in the US (TBS), Brazil (Record), Canada (W), Romania (Kanal D), and Czech Republic (Prima TV).
The format has been enjoying a recent resurgence, with KI securing new format sales in Italy for Discovery’s Nove, where it was quickly re-ordered after winning its’ timeslot, and Slovenia’s Planet TV; alongside re-orders from Kanal 2 in Estonia (after a hiatus of six years), Televisa in Mexico (as a two-hour stripped daily show), alongside a third season for Keshet 12 in Israel.