Keshet International, has signed three new format sales for its hit factual entertainment show Fair & Square with local versions planned for Sweden, Finland and Denmark.
Keshet International has licensed the format to production company Nice Entertainment Group for Sweden and Finland and Nordisk Film TV for Denmark.
In Israel, season 3, produced by Kol-Miney Productions for Keshet, was the most viewed series in Israel in the entire time it was aired (July-Oct 2012), with a 43.4% avg. share (HH). The final episode scored a 46.7% share and ratings of 31.8%.
The deals follow Keshet International selling its musical talent show format Master Class to Nice Entertainment for Sweden and Norway and to an undisclosed broadcaster for Hungary.
Fair & Square aims to put service professionals to the test by presenting real-life repair situations sought out by an undercover journalist host. Dishonest technicians are caught on film using the cheapest tricks in the book to cheat the unwitting consumer. However, unlike other shows Fair & Square aims to spotlight and praise those who prove to be professional, honest and offer consumers real value for their money.
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