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BOOM! TO AIR IN THE PHILIPPINES AS PART OF THE LONGEST RUNNING DAILY VARIETY SHOW EAT BULAGA!

April 04 2017
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CANNES, MIPTV – 4 April 2016 Keshet International (KI) has licensed its explosive hit game show format BOOM! to Television and Production Exponents (TAPE) in The Philippines. The 78 x 20’ version will air on GMA Networks from Monday to Saturday. It will appear as a stripped segment in the hit TV variety series Eat Bulaga!, which is the longest-running lunch time variety show in the history of Filipino TV having been on air since 1979. 

Gary Pudney, Head of Asia at Keshet International, said, “We’re thrilled to raise the KI flag in another new territory in Asia. BOOM! has proved its ability to hook audiences in Asia and all over the world and I am sure Filipino viewers will be just as engaged by its edge-of-seat drama and fun.”

BOOM! is one of KI’s most successful formats ever, with more than 800 episodes of the series commissioned worldwide to date. Originally created by Keshet, Ido Rosenblum and July August Productions, BOOM! fuses the drama, thrill and intensity of a blockbuster action movie with the high-octane fun of a video game, creating one explosive trivia challenge. The format has been a hit in Spain (Antena 3) where its long-running series totals more than 500 episodes (and counting). BOOM! is also currently on air in Thailand (MCOT), Italy (NOVE), Mexico (Azteca), and Brazil (SBT) as part of hit variety show ‘Programa Silvio Santos’. Further local versions have aired in Cambodia (Bayon TV), Colombia (Caracol) and Argentina (Telefe), the US (FOX), France (TF1), Chile (TVN), and Uruguay (Canal 10, finished Spanish version).

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Visit the Keshet International stand R8.C9, Riviera 8, Palais Des Festivals, at MIPTV 3 – 6 April 2017

 

ABOUT KESHET INTERNATIONAL ASIA:

Keshet International Asia (KIA) distributes content to and acquires content from the Asian region as well as identifying strategic production partners for its rich content portfolio. Regionally headquartered in Hong Kong, KIA was established in October 2015 and has since gained footholds in all markets large and small. Recent adaptations of KIA formats include Prisoners of War India (Star TV), Trade Up China (CCTV), Master Class Vietnam (HTV3), Rising Star India (Viacom 18), Who’s On Top Indonesia (RCTI), and Rising Star Cambodia (Town TV). These join Master Class China, Spy Korea, Rising Star Indonesia and Boom! Cambodia among others which have been airing in the region for several years.

 

ABOUT KESHET INTERNATIONAL:

Keshet International (KI) is Keshet Media Group’s global distribution and production arm. Headed by CEO Alon Shtruzman, it includes Keshet’s local production subsidiaries (Keshet UK, Keshet Asia, Keshet MX in Mexico and Keshet Studios in the US) as well as its global distribution arm. 

KI’s catalogue spans all genres including drama, comedy, game show, talent show, documentaries, factual entertainment/reality dating and kids and includes both original content developed within the KI network of companies and select third party IP. 

Highlights include BBC One’s family drama The A Word; Channel 4’s comedy drama Loaded; the international hit Prisoners of War, upon which the prime time Emmy® winner Homeland was based; gripping espionage thriller False Flag; the high octane game show BOOM!; hit interactive talent show Rising Star and children’s talent show Master Class; reality dating format Girlfri3nds; and international Emmy® Award-winning ‘buddy comedy’ Traffic Light.

 

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More information:

Shereene Witter/Michael Goward

Franklin Rae for Keshet International
shereene@franklinrae.com / Michael@franklinrae.com

T: +44 203 011 1023

Laura Saunders, Keshet International
T: +44 203 771 0043 M: +44 7568 557 238

laura.saunders@keshet-tv.com

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